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Creating positive impact on our environment


What is the Pet Sustainability Coalition?

Pet Sustainability Coalition logo

The Pet Sustainability Coalition (PSC) is a non-profit organization that works to promote sustainable business practices in the pet industry. Founded in 2013, the PSC brings together pet companies of all sizes and types to collaborate on sustainability initiatives and share best practices.

Pet owners want to feel good about the products they buy for their pets, and they are looking for products that align with their values. A recent survey found that 72% of Americans consider sustainability when making purchasing decisions, and pet owners are often among that group.

The pet industry is a large and growing market, and the environmental impact of pet products and services can be significant. By adopting sustainable practices, pet companies can reduce their carbon footprint, conserve resources, and minimize waste.

Overall, the Pet Sustainability Coalition is working to create a more sustainable and responsible pet industry that meets the needs of pets, people, and the planet.

What does the PSC do?


The PSC offers a range of initiatives and programs to help pet companies become more sustainable, including:
  • Sustainability Assessments: The PSC provides sustainability assessments for member companies, which includes a detailed evaluation of their environmental impact and recommendations for improvement.
  • Sustainable Packaging Coalition: The PSC is a partner of the Sustainable Packaging Coalition, which works to promote sustainable packaging design and innovation in the pet industry.
  • Sustainable Operations Toolkit: The PSC offers a Sustainable Operations Toolkit, which provides guidance and resources for pet companies looking to reduce their environmental impact and improve their sustainability practices.
  • Sustainability Certification: The PSC offers a sustainability certification program for pet companies that meet certain environmental and social sustainability criteria. This certification helps companies demonstrate their commitment to sustainability and can help differentiate them in the marketplace.

How is the PSC actually helping the environment?

Several pet companies have joined the PSC and made significant strides in improving their environmental impact and contributing to the larger goal of sustainability in the pet industry. Here are just a few examples:
  • Earth Animal has enacted a number of sustainable practices, such as using biodegradable and compostable packaging, sourcing sustainable materials, and reducing waste in their manufacturing processes. They have also achieved a 96% waste diversion rate at their headquarters and warehouse.
  • West Paw has implemented a closed-loop recycling system for their manufacturing waste, which has reduced their waste to landfill by 90%. They also use eco-friendly materials in their products, such as recycled plastic bottles and organic cotton.
  • Primal Pet Foods has established a composting program for their food waste and uses recycled materials in their packaging. They also source their ingredients from sustainable and ethical suppliers and prioritize animal welfare in their products.
  • Earth Rated produces eco-friendly pet waste bags made from recycled materials and offers a range of other sustainable pet products.

How does the PSC affect me as a pet owner?

As pet owners, we want the very best for our furry friends. Not only do we want them to be happy and healthy, but we also want to ensure that the products we're using are good for the environment. By choosing pet food and supplies from brands that are partnered with the Pet Sustainability Coalition, you can do just that! These brands have made a commitment to sustainability and are working towards reducing their environmental impact. By supporting these brands, you can help to create a more responsible and environmentally conscious pet industry.

When you purchase products from PSC partner brands, you can feel good about your choice knowing that you're supporting companies that are making a positive difference. Plus, many of these brands offer high-quality products that are made with natural and sustainable ingredients, so you can feel good about what you're feeding your pet.

That's why we've made it easy for you to shop PSC partner brands on our website, thenaturaldogonline.com. While shopping on our website, you can now filter products under 'Sustainability' by PSC Accredited and PSC Member. Accredited brands have completed various levels of certification with the PSC to prove they are actively engaging in sustainable practices, while Member brands have made the commitment to reach those levels and are actively working towards that goal. So when choosing between multiple brands, you now have the option to easily select those you can feel good about supporting because you know they're joining you in efforts to create a healthier planet!

So next time you're in the market for pet food or supplies, consider choosing a brand that's partnered with the PSC. Your pet and the planet will thank you!

For more information, visit the Pet Sustainability Coalition website.